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 The
companies of the Mitsubishi community are rediscovering
the appeal of India and other nations of South Asia. Cultural
ties between that region and Japan span more than two millennia.
But Japanese business largely bypassed the subcontinent
in building international operations in the closing decades
of the 20th century. Now, the Mitsubishi companies and other
Japanese companies are constructing a large presence in
India, in Pakistan and Bangladesh, in Sri Lanka, and in
the other nations of South Asia. |
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 Opened
in 1999, the MCC PTA plant is a joint venture between Mitsubishi
Chemical and a local partner. It employs more than 700
people and supplies high- purity terephthalate to manufacturers
of PET resin in India and in other Asian nations. Mitsubishi
Heavy Industries engineered the plant, and Mitsubishi
Corporation helped coordinate the planning and construction. |
From
left:
"In a short time, our product quality
has already proved its superiority in the Indian market.
A downstream project for export-oriented PET resin has already
started its construction near our plant."
Joydeb Sur
"This
company gives a great boost to West Bengal, where the industrial
scene was not very encouraging till the recent past. Many
new companies are coming now to put their plants to produce
downstream products."
Debasis
Sarkar |
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"Unlike
Indian and American work culture, in a Japanese company
there is much scope of interaction between top and lower
management. That makes the working environment friendly
and helps in motivation."
Gautam Pal |
"My
fundamentals got enriched during the commissioning stage
as we learned to deal with problems. During normal operation,
we learned the factors important for stable operation and
on-spec product."
Abhijit
Chakraborty |
|
 Asahi
Glass manufactures and markets polyvinyl chloride (PVC)
in Karachi through Engro Asahi Polymer & Chemicals Ltd.,
a joint venture with Mitsubishi Corporation and a local
partner. The plant employs about 100 people and supplies
PVC to manufacturers of pipe and other products in South
Asia. |
 Hindustan
Motors Ltd. (HML) assembles Mitsubishi Lancers (photo) in
Chennai, India, under license from Mitsubishi Motors.
It has a production capacity of 24,000 cars a year. |
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| Painting by Hayao Nogami |
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NYK
Line's first full-fledged international liner service
was on a route to Mumbai in 1893 (left). The company now
operates through agents and offices in nine cities in India,
two each in Bangladesh and Pakistan, and one in Sri Lanka.
Close ties with the Tata Group have been valuable to NYK
Line in India. |
| A liaison office in New Delhi represents Mitsubishi Electric in India. Tokio Marine also anchors its presence
on the subcontinent through a New Delhi office and has received
government approval to establish an insurance joint venture
with a local partner. New Delhi also is the site of the
liaison office that furnishes Mitsubishi Heavy Industries with a window on the Indian market. Bank of Tokyo-Mitsubishi maintains a foothold in the region through four offices
in India and one each in Pakistan and Bangladesh. |
| Mitsubishi
Logistics, Mitsubishi Corporation, and local
partners operate Snowman Frozen Foods Limited, based in
Cochin, India. That joint venture operates a "cold
chain" of warehouses and transport services to keep
retailers supplied with frozen foods. |
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 Mitsubishi
Corporation has built an extensive network of offices
in India, Pakistan, Bangladesh, and Sri Lanka. It organizes
infrastructure projects throughout the subcontinent, and
otherwise promotes constructive flows of trade and investment.
That includes clothing the world in Pakistani cotton. |
 Mitsubishi
Materials manufactures precision forged products in
New Delhi through Sona Okegawa Precision Forging Ltd.. That
affiliate supplies components to Indian manufacturers of
mechanical equipment. |
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