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The employees at Mitsubishi Electric Europe's French
branch earned a lot of goodwill with their charity
initiative. |
Mitsubishi
Electric Europe's French branch translated the excitement
over the 2002 World Cup competition into concrete support
for a worthy cause. Hopes were high in France for the national
team--the defending champions--going into the tournament
in the Republic of Korea and Japan. So the branch converted
its conference room into a grandstand and used a Mitsubishi
Electric video projector to display the French matches on
a wide screen.
Employees participated in a betting pool under
a charity initiative sponsored by France's star player,
Zinedine Zidane. The winner received a T-shirt donated by
Zidane, and the proceeds all went to ELA, a nonprofit organization
that fights leukodystrophy, a debilitating disorder of the
nervous system.
Despite the disappointing performance of the
team on the field, Mitsubishi Electric Europe's French branch
turned in an impressive performance in philanthropy. And
the branch received a great deal of favorable attention
in the media for its good work.
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Here are some of the 16 Colt Car cyclists who raised
£2,000 in a charity bike ride. |
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Sixteen
employees of Mitsubishi Motors' U.K. distributor, Colt Car,
pedaled 58 miles (93 kilometers) from London to Brighton
one Sunday earlier this year. They made the trek with some
27,000 cyclists who converged from throughout the United
Kingdom to raise money for The British Heart Foundation.
The aggregate 928 miles (16 x 58) logged by the Colt Car
cyclists earned £2,000 for the charity from participating
donors. |
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This
August, the Mitsubishi Public Affairs Committee, publisher
of the Mitsubishi Monitor, unveiled the Grand Prix winners
in the latest Mitsubishi Impression-Gallery--Festival of
Asian Children's Art. The winners were young representatives
of 22 Asian nations and regions. They had created illustrated
diaries that offered moving glimpses of life in their nations.
The Mitsubishi Public Affairs Committee has
held the festival six times since 1990. It sponsors the
event in cooperation with the Asian Federation of UNESCO
Clubs and Associations and the National Federation of UNESCO
Associations in Japan. The first festival was an initiative
in support of the United Nations' International Literacy
Year, in 1990. An enthusiastic response from the participants
and visitors encouraged the sponsors to continue the festival.
Nearly 50,000 children in the 22 participating
nations and regions submitted entries for the sixth Festival
of Asian Children's Art. The festival has attracted a total
of nearly 280,000 entries since 1990. Here are some highlights
of the latest festival.
Visit the festival Web site at http://www.mitsubishi.or.jp/e/children/index2.html |
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Japan
Name: Moriya Moe
Female, Age: 9
Higashi-Kibougaoka Elementary School
"I caught a yellow swallowtail caterpillar
at my aunt's house and kept it at home. One morning
after about a month, I looked inside the insect
cage and found a butterfly! I looked at it carefully
and saw how beautiful the designs on the wings were."
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Republic
of Singapore
Name: Koh Chaik Hong
Male, Age: 7
Carol Primary School
"I have four toys and keep them in the cupboard.
They are Ultraman, Dinosaur, an army tank, and a
sword. I like my toys. During the holidays I play
with them."
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Mongolia
Name: Lhamjav Nergui
Male, Age: 12
"Future" Complex
"I read the folk story about the white orphan
camel during the summer vacation. I have tried to
put the story into this painting. This story is
very sad, and I could not help crying."
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Socialist
Republic of Viet Nam
Name: Nguyen Thi Ha Phuong
Female, Age: 11
Le Mao Secondary School
"Tuesday 7 June
The children in my district called on each other
to march in a star lantern procession. It was very
enjoyable and the autumn scenery was beautiful."
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Kingdom of
Cambodia
Name: Noch Samanak
Male, Age: 12
Tuol Kok
"Land mines don't care who or what they kill.
We children should never touch or play with land
mines or unexploded shells. If we find them anywhere,
we should tell the Cambodia Mine Action Center right
away."
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