News & Products
 
  Mitsubishi Chemical tops China's National Grand Theater  
Kirin Brewery launches new beer in Shanghai
Mitsubishi Corporation chairman reports to prime minister
Mitsubishi Rayon builds another plant in China
IT Frontier protects data
Nikon introduces new digital cameras
Mitsubishi Fuso Truck & Bus comes aboard
Mitsubishi Materials' smelting process proves worth in Republic of Korea
Mitsubishi Heavy Industries develops world's fastest printing press for newspapers
And teams with Mitsubishi Corporation to cool Singapore
Dai Nippon Toryo fights graffiti


A Remarkable Roof for China's National Grand Theater

A Mitsubishi Chemical subsidiary, Mitsubishi Chemical Functional Products, will supply titanium roofing material for China's National Grand Theater, which is under construction in Beijing. The material, marketed as Alpolic fr/TCM, comprises a core of inorganic material sandwiched between sheets of titanium.

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  Mitsubishi Chemical Functional Products' roofing material will top off China's National Grand Theater.

The Chinese government is building the National Grand Theater beside the Great Hall of the People on Tienanmen Square. It commissioned France's Paul Andreau to design the theater, which is slated for completion in 2004. Andreau is the lead architect at Aeroports de Paris, which is famous for distinctive renditions in glass and metal at Paris's Charles de Gaulle Airport and at other airports. He responded with a spectacular complex of three halls for concerts, opera and traditional Chinese music, which will have a total seating capacity of about 6,000 people.
   Andreau has arranged the halls in an egg-shaped dome that will be 220 meters long, 150 meters wide, and 49 meters high and will float on an artificial lake. He has employed a combination of glass and metal for the expansive roof. Mitsubishi Chemical Functional Products will supply 43,000 square meters of Alpolic fr/TCM for the metallic portions of the roof.
   Mitsubishi Chemical Functional Products' composite materials are popular with architects worldwide because they are strong, light, anticorrosive and noncombustible, and titanium adds the additional appeal of highly attractive color. The company's role in the Beijing project has captured attention from the group responsible for building a huge theater in Hangzhou. Next time you're at the theater in China, look up. You might see three diamonds on the roof.
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Yangtze Suds
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Kirin Brewery has added a new dimension to its growing Chinese presence. In January, it launched a Chinese product based on its popular Ichiban Shibori brewing method. Producing the new product is a brewery operated in Suzhou, China, by Kirin's Australia-based subsidiary, Lion Nathan. Kirin launched the beer in Shanghai with an eye to raising its profile in the crucial Yangtze River delta region.
   China is the world's second-largest market for beer, after the United States, and demand there continues to grow. Lion Nathan operates a brewery in Wuxi, China, as well as in Suzhou, and has built a solid foothold in the medium-priced segment of the market. Kirin has priced its new offering at the high end of that segment. Management hopes to steer large numbers of Chinese beer drinkers toward higher-grade brews.
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Pitching Japan
A lot of attention has focused on a set of proposals presented by Mitsubishi Corporation chairman Minoru Makihara to Japanese prime minister Junichiro Koizumi in December. Aimed at revitalizing the Japanese economy, the proposals outline concrete ways of expanding foreign direct investments into Japan. They culminated three months of work by Invest Japan Forum, a group of 12 leaders from Japanese industry, academia and local government (see Mitsubishi Monitor, December 2002/January 2003).
   Japan has received comparatively low levels of foreign direct investments, and Prime Minister Koizumi expressed hearty agreement with the Forum's proposals. In a policy speech to parliament, he set forth a target of doubling foreign direct investments into Japan.
   The Forum made 12 proposals, which cover removing obstacles and promoting investment proactively. They include calls for legislation to promote cross-border mergers and acquisitions, drastic tax reform to promote inward foreign direct investments and the establishment of an office to encourage the investments, among other measures.
   Calling for "the third opening of Japan," the Forum noted that strong leadership by the prime minister will be essential, especially in changing the Japanese mindset and publicizing the advantages of investing in Japan to investors outside the nation. The Forum will cooperate actively with the government in promoting foreign direct investments into Japan. Its members hope to stimulate discussion nationwide in regard to the importance of attracting foreign direct investments and to means of encouraging those investments.
   The full text of the Forum's proposals, "Revitalizing the Japanese Economy by Expanding FDIs into Japan" is available on the Internet at www5.cao.go.jp/keizai1/2002/1219tainichi/1219item1-2-e.pdf
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Acrylic China

Mitsubishi Rayon set up a wholly owned subsidiary in China in December to manufacture and market acrylic sheet. Mitsubishi Rayon Polymer Nantong Co., Ltd., the new company, is in Nantong, Jiangsu Province and will begin operation in 2005.

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  Mitsubishi Rayon Polymer Nantong will supply acrylic sheet for panels like the ones in this photo.

The largest producer of acrylic sheet in Asia, Mitsubishi Rayon is equipping its newest Chinese subsidiary with state-of-the-art production technology. That technology supports compelling advantages in product quality and production volume. It will position Mitsubishi Rayon Polymer Nantong as Asia's most-advanced manufacturer of acrylic sheet outside Japan. The new company is adjacent to another Mitsubishi Rayon subsidiary, Nantong Rayon Chemical Co Ltd, which will begin producing acrylic resin pellets this autumn.
   Mitsubishi Rayon Polymer Nantong will have an initial production capacity of 20,000 tons a year. That will be with a single production line. The line will rank among the world's largest in production capacity. Its acrylic sheet will be for optical panels in telecommunications equipment and other information technology products. The plant will help Mitsubishi Rayon cope with surging demand for acrylic sheet in China and throughout Asia.
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Bow Wow!
PITBULL
IT Frontier, a Mitsubishi company that specializes in developing and supporting corporate information systems, has introduced a system for preventing unauthorized network access. In cooperation with Japan Trusted Systems Lab, it offers consulting, development and maintenance services in support of security systems.
   The two companies provide the security services mainly in connection with a so-called trusted operating system from the U.S. company Argus Systems Group, Inc. Trusted operating systems supplement firewall and intruder-detection functions with data protection at the level of the operating system. Argus's PitBull product is the dominant trusted operating system product for the Solaris, AIX and Linux operating systems.
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COOLPIX Gets Even Coooooler
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  The stylish metallic body of the COOLPIX SQ rests easily in the palm of your hand.

Nikon's popular line of COOLPIX digital cameras has gained some stylish additions. The company introduced the COOLPIX 3100, the COOLPIX 2100 and the COOLPIX SQ this February. Nikon is the world leader in film and digital cameras for professionals and has earned a large and growing share of the amateur photography market with its COOLPIX digital cameras.
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  Nikon has enlisted television and movie actress Nanako Matsushima to pitch the COOLPIX 2100 and 3100 to Japanese consumers.

The three new models promise to bolster Nikon's momentum among customers who seek quality cameras that are easy to use and that are fun and fashionable to own.
   Users will enjoy fully 3.2 effective megapixels with the COOLPIX 3100, 2.0 with the COOLPIX 2100 and 3.1 with the SQ. Three megapixels allows for high-resolution color printouts of up to B4 size and two megapixels up to A4 size. All three
models feature Nikon's famed Nikkor lens technology, and all three are extremely light and compact. Distinguishing the COOLPIX SQ are a curvaceously square-shaped metallic body and a swivel lens.
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Truck + Bus
Mitsubishi Fuso Truck & Bus Corporation, recently spun off from Mitsubishi Motors, has joined the Mitsubishi Public Affairs Committee, the publisher of the Mitsubishi Monitor. Read about the new member in the June/July issue of the Monitor.
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Continually Continuous

Mitsubishi Materials, Asia's largest producer of copper, continues to disseminate its clean and energy-saving smelting technology. That technology, the Mitsubishi Process, underlies a recently completed expansion project at LG-Nikko Copper, Inc.'s huge Onsan Smelter complex in the Republic of Korea.

  The Mitsubishi Process supports clean, energy-efficient operation at LG-Nikko's Onsan Smelter.

LG-Nikko adopted the Mitsubishi Process when it added a second smelter at the Onsan complex in 1998. That smelter has captured international attention with its clean, energy-efficient operation, and LG-Nikko expanded its annual production capacity in 2002 to 284,000 tons, from 230,000. The expanded plant underwent five months of trial operation to verify its performance and now is in full-scale operation. In the Onsan Smelter project, Mitsubishi Materials handled the process engineering work as well as supplying core equipment and providing supervisory services during the commissioning of the plant addition.
   Mitsubishi Materials employs the Mitsubishi Process at its own smelters in Japan and Indonesia and licenses the process to other producers around the world. An especially important advantage of the process is its flexible expandability. LG-Nikko was able to increase its smelter's capacity without enlarging the original furnace by adding core facilities and increasing the oxygen enrichment.
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The World’s Fastest Newspapers

Mitsubishi Heavy Industries recently received an order for the world's fastest newspaper printing machines. The order is from Japan's Yomiuri Shimbun, the nation's largest newspaper, and is for four machines. The machines, LITHOPIA BTO-N Diamondstar newspaper offset presses, will each be capable of turning out 180,000 newspapers per hour. They will go into service at two Yomiuri printing plants in Kyoto and Osaka in 2004 and 2005.
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Cooling Singapore
Mitsubishi Heavy Industries and Mitsubishi Corporation will soon make sweltering Singapore a more pleasant place to be. The two companies have won a contract to equip the Singapore Marina South urban development project with a huge district cooling system. Their system will supply chilled water to cool offices and shops in two 50-story buildings. The contract is with Singapore District Cooling Pte, Ltd., a joint venture between Singapore Power Ltd. and the French contracting firm Dalkia.
   Five massive electric turbo chillers and a pair of ice storage systems constitute the heart of the cooling system. Mitsubishi Heavy Industries will install those items by February 2005. It will use the ozone-safe refrigerant HFC-134a in the system, which will feature world-class thermal efficiency.
   Mitsubishi Heavy Industries' extensive record of success in large refrigeration projects was influential in winning the contract. State-of-the-art technology and cost performance also were important factors. Mitsubishi Heavy Industries and Mitsubishi Corporation hope to parlay this contract into additional business as the Singapore Marina South project progresses into further stages.
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Post  NO bills!
Dai Nippon Toryo, a Mitsubishi company well known for its high-quality coatings, has developed a paint to counter illicit posters and unwelcome graffiti. The new paint, Magic Art, safeguards walls from the malady of mischievous messages that mars urban spaces worldwide.
   Japan's metropolises once seemed relatively immune to the plague of graffiti that is all too familiar in their North American and European counterparts. But the wave of visual vandalism has overtaken Japan in recent years. And municipal authorities have been desperate for countermeasures.
   Dai Nippon Toryo's solution is a paint that sheds illicit script and posters easily. The company marketed its first antigraffiti paint 10 years ago, and that product has proved highly successful. With Magic Art, Dai Nippon Toryo offers greatly improved performance. The new paint renders surfaces easier than ever to cleanse. In addition, Magic Art is easy to apply to all kinds of walls. And it provides long-lasting protection.
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Flashes
Mitsubishi Tokyo Financial Group Levitates Banking Czar

"I was so happy I could have jumped." That's how Heizo Takenaka, Japan's state minister for financial services and economic and fiscal policy, reacted to a large capital increase announced by Mitsubishi Tokyo Financial Group in February. Alone among Japan's largest financial groups, Mitsubishi Tokyo Financial Group has been able to float common stock to fortify its balance sheet and buttress its profitability. Takenaka was referring to a move by Mitsubishi Tokyo Financial Group to raise 300 billion yen (about $2.5 billion) through a public offering of common shares. He noted that the issue is the first of its kind by a large Japanese banking group in 13 years.



Mitsubishi Rayon Filters Kitchen Water

A new product from Mitsubishi Rayon makes home water filters easier than ever to use. The company, Japan's largest supplier of water filters for kitchen faucets, recently unveiled a "universal design" filter. Universal design is a global, multi-industry initiative to make products easy and safe to use for people of all ages in all likely settings. Last autumn, Mitsubishi Rayon's water filters earned a prestigious industrial design award given annually under the auspices of the Japanese government.



Mitsubishi Logistics to handle Pharmaceuticals

Yamanouchi Pharmaceutical Co., Ltd., a large drug manufacturer, has turned its Japanese distribution over to Mitsubishi Logistics. The drug company will phase out its internal distribution operations by 2005. Mitsubishi Logistics will provide next-day delivery of Yamanouchi products to wholesalers nationwide through two distribution centers in Osaka and near Tokyo.

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