Our friends at
Mitsubishi Motors' distributor in Brazil have enjoyed some
impressive sporting success of late on the waves and on
the road. A sailboat sponsored by Mitsubishi Motors Brazil
won the most important sailing competition in Latin America
for the second year in a row. And the company's racing team
won the biggest cross-country
rally in Latin America.
With Mitsubishi Motors Brazil president Eduardo
de Souza Ramos at the helm, the Mitsubishi Pajero TR4--Daslu
Homem sailed to victory in Ilhabela Sailing Week competition
in July. The worthy vessel captured the prestigious championship
in competition with more than 170 sailboats from Argentina,
Brazil, Chile and Uruguay.
Success in sailing and in motorsports reinforces
the powerful brand identity that Mitsubishi Motors Brazil
has built for Mitsubishi Motors products in its market.
The Pajero (sold in several nations as the Montero) is a
highlight of the automaker's model line in Brazil. Thanks
to the skillful sailing at Mitsubishi Motors Brazil, that
highlight shines brighter than ever.
|
The Mitsubishi Pajero TR4--Daslu Homem claims
the honors in the competition during Ilhabela Sailing
Week (above). And the crew members celebrate
their hard-won victory (left).
