| In 1999, our joint venture partner in Saudi Arabia told us that Islamic Finance would grow in the future. This prompted us to establish a pilot operation there in 2001. It was assumed that conventional insurance would not be accepted in Islamic countries, and it was very uncommon. However, when Tokio Marine & Nichido Fire Insurance, a company with a history dating back 130 years, launched a Takaful business in Saudi Arabia, people immediately recognised it. Japan has a favorable image, and we were trusted from the outset. After you visit people five or ten times, they start to give you business out of a sense of loyalty and obligation. We are now the clear leader in the Takaful business, with operations in Saudi Arabia, Indonesia, Singapore, Malaysia and recently in Egypt. |
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