The Good Design Award, organized by the Japan Institute of Design Promotion (JDP), has been the sole comprehensive design program for the evaluation and encouragement of design in Japan since 1957. Many companies and designers both from Japan and other countries participate in the pursuit of prosperous lives and industrial development.
A total of 3,132 entries were submitted in 2012, and many of the designs from Mitsubishi companies were highly rated and presented with awards recognizing their contemporary relevance or their long life excellence. All of the Mitsubishi companies 2012 Good Design Award winners are introduced here.
http://www.g-mark.org/?locale=en
The type of award is indicated by red or green.
● Good Design Award
● Good Design Long Life Design Award
Mitsubishi Estate Group Companies
Mitsubishi Jisho Residence

This is the first apartment building to be constructed to Mitsubishi Jisho Residence’s “Smart Select Concept” for next-generation condominium apartment buildings which give concrete form to the various demands and wishes of customers. The new Smart Select Concept embodies three main elements: using the Skeleton-infill system to allow a flexible choice of room arrangement in a simple and reasonably-priced format; rules which are not hard-and-fast regulations; and an eco-friendly approach. The latter includes the adoption of its “soleco” system, a collective-access high voltage connection combined with solar panels, to reduce power consumption and of its new “sölev” system which provides dedicated power sockets for electric vehicle battery charging, which is easy on the environment and on household finances.
Other Award Winners
●Condominium - The Parkhouse Rokubancho*⁴  Mitsubishi Jisho Residence
●Housing web site - sumai LAB  Mitsubishi Jisho Residence & MEC eco LIFE
●Quality control system - FIVE EYES system⁺
    Mitsubishi Jisho Residence & Mitsubishi Jisho Community & MEC eco LIFE
●Police box / Multistory parking - Yagoto Police Box / Yagoto Koushoji Parking for worshippers⁺
    Mitsubishi Jisho Sekkei
PAGE TOP
Mitsubishi Electric
Mitsubishi Electric

The F Series room air conditioner is designed for use in European markets, with a primary focus on the north European region. To accommodate the unique way air conditioning is used in northern Europe where air conditioners are combined with radiators and other heating/ventilation equipment, the series focuses on energy-saving operation for lower power bills, and avoids the interruption of air conditioning due to equipment failure. In addition, advanced features such as the 3D i-see sensor and independent left and right outlet vanes realize efficient and uniform air flow throughout the room. The jury was impressed by the simple design which gives expression to the “smart” qualities of this high-end model and its overall boxy lines which convey a sense of robustness.
Other Award Winners
●Total heat recovery ventilation system - MITSUBISHI ceiling cassette Lossnay central
   ventilation system VL-11ZF, VL-95ZF-SH   (Sold only in Japan) Mitsubishi Electric
●Car navigation system - MITSUBISHI DIATONE SOUND. NAVI NR-MZ60PREMI*⁵
   (Sold only in Japan) Mitsubishi Electric
● Wire-cut electrical discharge machines - MITSUBISHI MV Series   Mitsubishi Electric
●Industrial robots - MITSUBISHI RV-F Series   Mitsubishi Electric
PAGE TOP
Nikon & Group Companies
Nikon

The Nikon D4 features the new Nikon-FX format 36.0 x 23.9 mm CMOS sensor and new Expeed 3 image-processing engine optimized for this high-spec digital SLR camera. Realizing high resolution and image quality together with superfast auto-focus, this is the flagship model in the Nikon digital SLR range. The jury commented that the functionally aesthetic design which projects a finely detailed elegance in its fluidly curved surfaces fully complements the camera’s flagship status.
Other Award Winners
●Film SLR cameras - Nikon FM10   Nikon
●Compact digital camera - Nikon COOLPIX S30   Nikon
●Compact digital camera - Nikon COOLPIX S01*³   Nikon
●Advanced Camera with interchangeable lenses - Nikon 1 system   Nikon
●Binoculars - Nikon 8 x 30 E II, Nikon 10 x 35 E II   Nikon Vision
PAGE TOP
Mitsubishi Heavy Industries & Group Company
Mitsubishi Heavy Industries

The Urban Flyer O-type is the second-generation Chiba City Monorail train. The cars, symbol mark and naming of the new trains have all been designed with “Sky” as the development concept to express the urban identity of the monorail system itself. The jury was impressed by the overall design of the new trains aimed at promoting the attractiveness of this the world’s longest suspended monorail as a public transport system and including the use of floor skylights at the ends of each car to allow passengers to enjoy the feeling of “skywalking”.
Other Award Winners
●Support structure for photovoltaic power system - MS SOLAR TANK BASE
   Mitsubishi Heavy Industries Mechatronics Systems, Inc.
PAGE TOP
KIRIN & Group Company
Kirin Brewery

Grand Kirin is a specialty premium beer which lets the consumer fully appreciate the richly robust flavor and lingering aroma of this rich malt and dip hop brew just from a single bottle. The new premium glass bottle developed specially for the beer has a wide mouth that fits comfortably between the lips and has the same feel as if drinking out of a glass. In addition to the bottle’s upscale styling, the jury cited its eco-friendliness in being the lightest bottle in Japan and its easy-to-use design stemming from it having the same height and diameter as a 500 ml can.
† This award was shared among several companies.
Note: The designs with numbers are shown on the cover. The cover photos (clockwise from top left) correspond to numbers *1 to *5.
PAGE TOP